When communicating information about cancer, it is essential to be precise and accurate. Avoid exaggerated or generalized statements, and instead, focus on providing fact-based, reliable information.
Cancer.nu is a website initiated by AstraZeneca, designed for the general public in Sweden. In this project, my role involved developing visual concepts, writing scripts, selecting models, organizing photoshoots, and collaborating closely with the art director and project leader. I also produced both still photography and motion content with a documentary-style approach.
https://www.cancer.nu/om-cancer/
